Ipar Uribe

Konexio Luzeak 2011-2012

 

ORGANISATION

Ipar Uribe: City Councils of Erandio, Leioa and Getxo & Uribe Kosta  Mancomunidad (an association of municipalities that includes the City Councils of Barrika, Berango, Gorliz, Lemoiz, Plentzia, Sopelana and Urduliz). The Improbable project is led by the Euskera services of the three City Councils of Erandio, Leioa and Getxo, and the Uribe Kosta Mancomunidad. They operate in a territory where Euskera is a minority language and their aim is to standardise its use among the population, as well as in social and institutional areas. They promote activities aimed primarily at children and young people, institutional areas and the service sector. 



 

CHALLENGE

Based on the reality of the territory covered by the City Councils (right bank of the Ibaizabal River, within the metropolitan area of Bilbao), to design and develop mechanisms to encourage young people (approximately 16-25 years old) to use Euskera (Basque) in their informal practices. The aim is to think/act at both a symbolic (images) and practical level.

 

IMPROBABLE COLLABORATOR

Philippa Nicole Barr + Pulsar Concept

Philippa Nicole Barr. Fields of work: Editor and visual designer; photographer; producer. Pulsar Concept, is a newly created company in Bizkaia dedicated to information technology and the creation of entertainment products. It has experience in the video gaming and mobile applications sector and works from the knowledge of its users via social media sites or usage of its products, always with the aim of offering the best user experience.


RESULT

A mobile game application is being designed aimed at an audience aged between 16 and 25.
The game is based on following the song rhythms of a band that is playing in virtual concerts located in Uribe Kosta, Getxo, Leioa and Erandio. It consists of a musical adventure inspired by “Guitar Hero” character at different levels of difficulty in which points are scored by playing songs whose music is being heard and whose lyrics are being read. The game can be played individually or in a group, with the latter resulting in a chat group connecting together the various members.
The aim of the game is for young people to use the Basque language (Euskera), with passive use through the musical performance of the songs in Euskera and active (written) use through the chat group open to the participants.

 

 

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